The beloved Sanrio characters have made a grand entrance into the mobile gaming world with the launch of Hello Kitty Merch Match, a free-to-play 3D puzzle game now available in 144 countries and regions. This exciting game invites players to find and tap on three matching merchandise items featuring their favorite characters, offering over 1,000 unique collectibles to enjoy. It’s a delightful blend of nostalgia and modern gaming that appeals to both long-time fans and newcomers alike.